MPI at IMEX AMERICA 2017

EDUCATION

Smart Monday    Keynotes    Speakers

Driving Destination Sustainability, Performance and Competitiveness

When: 10/9/2017 3:30:00 PM
Location:
Clock Hours Earned: 1 Hour

Description:
Brands, sponsors & attendees are demanding greater social and environmental responsibility from destinations and suppliers. Learn how leading cities are using sustainability to innovate, drive competitiveness and enhance stakeholder relations.

 



Learner Outcomes:
  • Gain insights and best practices on how other destinations are using sustainability to build brand reputation, strengthen relationships and win business
  • Be inspired by leading CVBs and DMOs
  • Understand how the Global Destinations Sustainability Index can help you to identify and improve the sustainability strengths and challenges facing your city

Speaker(s):
Bigwood, Guy/MCI Group HQ